The Online Game Genre of Dressing Up
Bratz games have been created as a fresher approach to the younger generation. Having been initially launched as toy dolls, the Bratz have already come a long way, displaying a wide array of marketing strategies where media, industry and merchandise are concerned. To keep up with the more virtual market of today, Bratz have also decided to go online. Bratz have yielded to Barbie’s stalwart prominence in the toy world, but just the same the bratz games have still proven a hit to young girls worldwide. Prior to their infiltration to the World Wide Web, Bratz have been featured in video games which boosted their popularity. As with Barbie games, Bratz doll games also fall under the genre of dressing up games. Clothes, makeup, fashion accessories, makeovers – these are just some features in Bratz doll games that girls, young and older, are indeed so interested in. And since these games are made available online, it is not time constrained. This allows kids to experiment on their own knack for passion.